Over the past year, we here in the Fuelfed garage have been busy protecting our brand and insuring that Fuelfed can not be diluted or stolen. While Fuelfed has exploded over the past four years with our introduction of our extremely popular Coffee & Classics in Winnetka, most still think Fuelfed is just an attitude. While the Fuelfed Spirit is a credo that real classic car enthusiasts live by, Fuelfed itself is in fact a private club with over 550 real members, real offices and real popular driving events in addition to C&C.
We are very proud to announce the Fuelfed name, mission & logo as well as our tagline Accelerating the Drive are now registered trademarks with the U.S. Patent & Trademark Office. Coffee & Classics is a trademark in Illinois and filed with the USPTO. No small or inexpensive feat, but one that is required to keep our growing brand ours in the future. Special thanks to patent attorney Scott P. at Holland & Knight for his due-diligence in making sure there are no loop holes in our filings.